Để đỡ hao khi phải khao

trong giới chơi gôn, khi đánh được hole-in-one (một gậy vào lỗ) thường phải khao bạn bè, tốn lắm,

-> mua bảo hiểm 50-70 usd/năm cho khoản tiền 3.500 usd đãi bạn,

ở nhật bản, thị trường bảo hiểm này tổng trị giá 220 triệu usd.

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In many golf circles, it was (and still is) customary (phong tục) for the lucky golfer to buy drinks for everyone in the clubhouse after landing a hole-in-one. This often resulted in prohibitively  (cao đến mức không thể mua được) expensive (đắt đỏ, tốn kém) bar tabs.

Photo by Peter Drew on Unsplash

And an industry sprouted up (nhú lên, xuất hiện, mọc lên) to protect these golfers.

A newspaper archive analysis (phân tích) by The Hustle revealed that hole-in-one insurance (bảo hiểm) firms sprouted up as early as 1933.

Under this model, golfers could pay a fee — say, $1.50 (about $35 today) — to cover a $25 (~$550) bar tab. And as one paper noted in 1937: “The way some of the boys have been bagging the dodos, it might not be a bad idea.”

Though the concept (ý tưởng) largely faded away (tàn phai, phai nhạt) in the US, it became a big business in Japan, where golfers who landed a hole-in-one were expected to throw parties “comparable to a small wedding,” including live music, food, drinks, and commemorative tree plantings.

By the 1990s, the hole-in-one insurance industry had a total market value of $220m. An estimated 30% of all Japanese golfers shelled out $50-$70/year to insure themselves against up to $3.5k in expenses.

Here is the full story,

Bài trước: Để đỡ buồn ngủ bên tay lái