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"Charge what the market will bear" nghĩa là gì?
26 Jul, 2022
"Charge what the market will bear" = tính phí tới mức thị trường chịu được -> nghĩa là khi bán sản phẩm, dịch vụ, nên tính phí cao nhất mà khách hàng có thể trả.
Ví dụ
Re Worries About Tax Cuts At The Pump Are Just So Much Vapour (Online, July 11): Tax reductions will be passed on by gas stations because they are part of a competitive market (thị trường) which does not charge what the market will bear – unlike housing.
Unlike the rest of the world, which uses price boards to control prescription (đơn thuốc) drug prices, the United States allows pharmaceutical (dược phẩm) companies to charge what the market will bear.
The hotel situation is probably more acute (khắc nghiệt) in Dublin because we were short of hotel beds before Covid… hotel accommodation is a particularly raw supply and demand product. The hoteliers (chủ khách sạn) charge what the market will bear.
To reformulate (định dạng lại): he basically tries to charge what the market will bear without charging more than his competitors (đối thủ). The WSJ piece also shows an instructive chart, reproduced below, of the parallel movements of wholesale (bán buôn) and retail gasoline prices.
Ngọc Lân
Bài trước: "That will do" nghĩa là gì?
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