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Siêu thị đặt cược vào sức hấp dẫn từ động vật của Trung Quốc
25 Oct, 2023
thú cưng ngập tràn khắp lối đi ở siêu thị Marsmart tại Trung Quốc.
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In a domestic pet industry long dominated (thịnh hành) by small community-based businesses offering animals for sale or grooming services (dịch vụ chăm sóc lông cho thú), or both, alongside a limited selection of retail (bán lẻ) products, Marsmart certainly stands out (nổi bật). The company launched (ra mắt) its first store in Beijing’s Baiziwan area late last year before opening a second location at The Box this July. Both outlets cover about 500 square meters and are more in keeping with those found in the United States and developed European countries: No live animals, just shelves upon shelves of food, toys, and other products.
One thing is for sure: China’s pet economy is growing rapidly. The domestic (nội địa) market saw a compound growth rate of 20.2% from 2015 to 2020, and this year it is expected to be worth 592.8 billion yuan, Xinhua News Agency reported, citing figures from market analyst (phân tích thị trường) iiMedia Research.
...Marsmart bucks the trend in more ways than one. Not only does it not sell pets or offer grooming services, but figures provided by the company show that its store at The Box alone rakes in up to 1 million yuan a month and is working on a 14% profit model.
source: Sixth Tone,
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